Virtual Presence

In today’s hyper connective environment, social media and networking lies at the core of establishing and maintaining a strong and powerful image. As a business and individual, your social footprint tends to promote your strengths in a way that attracts attention from a wide range of audience.

Clear differentiation is required in both professional and personal online presence through the most prominent platforms – LinkedIn, Facebook, Twitter, Corporate and individual websites, blogs and other online forums.

This program focuses on:

• Making you understand the benefits of developing your online presence
• Knowing the type and amount of information to be shared on various social media platforms
• Auditing your current online footprint to understand the standing of your business and your personal presence
• Enabling you to identify the potential pitfalls that pertain to countering unwanted information that is posted earlier with or without consent
• Making concrete steps to clean your profile and highlight only the achievements and accomplishments that demonstrate the critical success factors
• Establishing security settings so that your details and news reaches to intended audience

Through this program you will understand the real impact virtual presence can create for you or your business. How you virtually showcase your personal or professional unique selling proposition determines the image you will ultimately create.

The key is to find the right balance among the various online networks, the exact wording and images you should use and the news and updates you upload from time to time. When done in its true spirit, it will create a strong image that can do wonders for your business and in person.